Qusay Arts posed a challenge. It is a small business that specializes in creating unique handcrafted wood and glass products. Founded in 2023 by designer and artist Quasy Ibrahim in Syria, the business utilized its location as a catalyst for creativity and social media marketing to expand internationally. The brand quickly became known for its intricate designs and high-quality craftsmanship. Emphasizing sustainability, Quasy Arts employs ethically sourced materials to produce one-of-a-kind pieces that are not only aesthetically pleasing but also environmentally conscious. Through its brand and participation in local art markets, Quasy Arts has developed a devoted customer base that values the artistry and meticulousness evident in each handcrafted item. We collaborated with Quasy as a startup entrepreneur, initially focusing on establishing his personal brand and utilizing it to target his audience and market. This transformation took his art from being confined within four walls to being exported internationally as customized, delivered artwork.